Self Made: NASE's Blog

Welcome to the Self Made. This is a blog focused primarily on the self-employed and micro-business and full of fantastic posts by not only our team of experts but by YOU!  We realize that there are many ways to help the small businesses out there which is why we invite other business minded individuals to post here and help the rest of the community as well.

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Prospecting Isn't an Event; It's a Campaign!

Bill is responsible for sales at his company and considers himself a tenacious worker. Whenever he discovers a new prospect, he enters him or her into the system. From there, he will attempt to contact that person by phone, through email and even via office visit if possible. However, after a number of failed attempts, Bill is likely to toss the person into the sea of dead prospects.

Posted on Jan 16, 2015

Women Entrepreneurs: An Exploding Small Business Demographic

With just days until the midterm elections, you can definitely count on one demographic group to show up at the polls: women small business owners. By an overwhelming margin -- 86 percent -- women entrepreneurs intend to go to the polls to cast their ballots across this nation. And who will win their support? They plan tovote for candidates who have a pro-business agenda that supports policies to help entrepreneurs start and grow their businesses.

Posted on Nov 04, 2014

Three Buckets of Small Business Attention

The small business community, including self-employed and micro-businesses, welcomed a major benefit this tax year: a new, streamlined IRS home office standardized deduction. The new, standardized deduction is available to small business owners and the self-employed as an option for the 2013 tax year (returns filed in 2014).

Posted on Oct 22, 2014

The New Approach to Get Customers Banging on Your Door

As the first inside salesperson for PTC, a Needham, Mass.-based software company, Brian Halligan got his start cold calling until his “fingers bled,” he quipped during a recent interview with me. Later, when a venture capitalist enlisted him to bring the PTC playbook to a host of portfolio companies, he realized that old industry standbys needed a drastic overhaul if marketers hoped to cut it in an increasingly social-centered world. So in 2006, he and Dharmesh Shah, a classmate from business school, launched HubSpot, an inbound marketing software company that Halligan touts as the accessible solution for “normal” marketing guys like himself.

Posted on Oct 14, 2014

Overcoming Overload Through Classification

You do your best as a self-employed professional, but some days you are simply swamped by too much competing for your attention. When a flood of items compete for your attention, each item can loom larger in importance than it actually is. Here is a classification system to help you maintain perspective:

Posted on Sep 29, 2014

Small Business Is All Around Us

My best guess is that you may not even believe me in this week’s blog post, but here it is. I was on a plane from Los Angeles to Dallas today after a very long week. I was actually answering an NASE TaxTalk question about S Corporations right on line with the help of American Airlines’ in-flight internet connection.

Posted on Aug 18, 2014

Women and the Small Business Workforce

From Yahoo's Marissa Mayer to Ursula Burns at Xerox and PepsiCo's Indra Nooyi, women capture an ever-growing number of top spots at leading corporations -- internationally and in the United States. Compared to the 1960's when women were barred from certain jobs, we have made great strides in earning management positions at various levels to running the show. But despite the gains over the last fifty years, women still only account for 24 of the Fortune 500's Chief Executive Officer positions.

Posted on Aug 13, 2014

Entrepreneurial Spirit

I love small business owners. I know this sounds kind of sappy, and as the President of the National Association for the Self Employed I probably notice this kind of thing more than most, but it really makes me proud when I see that entrepreneurial spirit. I was out yesterday and saw a local high school band having a car wash. I pulled in and let them do their best. But that wasn’t the sappy part. There were three kids, maybe 8 years old, who had set up lemonade and iced tea stand. Right there in the heat!

Posted on Aug 11, 2014

Dog Days of Summer & Your Local Challenge

It’s August, which I guess means that we are in the dog days of summer; lots of hot weather but also lots of swimming pools and cold glasses of lemonade. The good news for me is that despite the season there are still lots of questions from NASE members that we get to answer every day. One NASE member posted a question regarding income earned during a speaking engagement overseas, actually in London, England. Her question made me realize all over again just how pervasive the influence of small business continues to be.

Posted on Aug 04, 2014

Passing the Health Care Buck

Posted by Katie Vlietstra-- By now, we've all heard about the challenges and the ups-and-downs of the new health care law. From cancelled plans to delayed programs and technical glitches in online applications, the Affordable Care Act has had its share of problems. However, in the end, the Affordable Care Act -- or ACA -- has turned out to help millions of Americans young and old. Far from perfect, the Department of Health and Human Services declared success with over eight million people enrolled, and over 30 percent being young Americans aged 18-34.

Posted on Jun 25, 2014

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