Posted by Molly Nelson - As sweet as that new "I'm a PC" Windows commercial with the
4-year-old girl explaining how she uploads and emails pictures from her
digital camera is, I've heard enough complaints from friends that I'm
planning on investing in another Apple when my current laptop (4 years
and going strong!) stops working.
I've seen a bit of blog chatter lately about the (somewhat obvious) power of word of mouth advertising.
According to smallbizbee.com, 91% of consumers are “likely” to buy off of a recommendation, and 92% of consumers “prefer” a word of mouth recommendation.
What kind of word of mouth advertising are your customers giving
your business? Can you step up your customer service and personal
attention to give your clients something (hopefully great!) to talk
about?
I wanted to give him my card [Small Biz Survival]
Getting Word of Mouth to Work for You [Smallbizbee.com]