Business Management News

Now more than ever, companies are allowing increased flexibility when it comes to employees’ schedules, as millennials are more interested in becoming entrepreneurs and working from home than at a 9-5 office job as well. Although one advantage of working from home is saving on gas and time spent commuting, you also increase your own energy costs. Depending on your business you will most likely be using your internet, printer, laptop and any other equipment to keep on top of your work, ultimately contributing to a higher energy bill at the end of every month. Saving energy while working at home doesn’t have to mean you end up freezing in the dark just to save a few bucks. Incorporating even a few of these tips a day can make a bigger difference than you may realize. The more energy-saving tips you can tackle, while remaining comfortable in your own home, the greater your chances of saving energy.

When you own and operate a small business, you probably feel like the majority of your time goes toward new customer acquisition. That’s likely not just a feeling and is the reality. Finding new customers is one of the most difficult parts of owning a business, but also one of the most essential.

Most companies, big and small, are aware of fraud and scams. Whether the scams are in person or online, they can come with serious consequences. Both businesses and lives can be significantly affected by fraud and scams. These crimes are committed every day and businesses need to be prepared for these attacks. There are some simple steps businesses can take to prevent losses from these crimes.

We are living in a world of abundant data and all that data is collectible for marketing purposes. A lack of data can hinder a company in a big way. Not knowing who your customers are, what they want, or how they react to marketing will negatively impact your company. That is why collecting proper data is crucial for business, no matter if you’re self-employed or a large corporation.

Increasing customer engagement is a goal for every business. Most business owners understand that the more engaged their customers are, the more profitable their business is. Gallup research shows that a fully-engaged customer represents 23% more revenue than average. Another study conducted showed that 80% of consumers are more likely to make a purchase when brands offer personalized experiences. Based on this information, it is pretty clear that customer engagement plays a huge role in a business's success. Although many business owners understand the importance of customer engagement, most of them do not know how to effectively increase it. In this article, I will be discussing four things you can do as a business owner to increase customer engagement.

As a small-business owner, you have to wear many hats and bear heavy responsibilities. Ultimately, the success or failure of your venture comes down to how well you manage, delegate, attract new business, and handle finances. Finances are a huge stress for any business, big or small, and it’s important that you manage your stress levels and quality of life through it all. That’s difficult when there’s an endless array of tasks and details to tend to every day, and important matters like diet, exercise, sleep, and stress management are apt to fall by the wayside. It’s important to provide for your own care despite the chaotic nature of your role and the responsibilities that are on your shoulders.

Starting a business from scratch can be both a liberating and exhilarating experience for the aspiring entrepreneur. However, it is not a decision to take lightly as it requires the person to willingly make significant changes to their lifestyle, mindset, and level of commitment that is required for building a business. After all, it is significantly different being a small business owner rather than being an employee that works for someone else. For instance, a person that is someone else’s employee enjoys the reliability of receiving wages and benefits for their daily efforts in helping the business stay functional. It also means the employee has vast amounts of company resources at their disposal, whereas the small business owner has to develop it themselves.