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Information Technology

How to Set Up UPC Barcodes for Your Products

With e-commerce thriving, there have never been more sales opportunities available to small business owners with a killer product. To fully take advantage of the global marketplace, business owners need to make sure their products have authentic identification numbers, which are then encoded into a UPC (Universal Product Code) barcode.
Posted on Nov 01, 2018

What is a good response rate to direct mail?

Posted on Nov 16, 2014
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Protecting Your eCommerce Site from Cyber Attack
If you're an eCommerce business owner, you probably already know how important it is to maintain your website's security. A secure site helps you sustain your operations, but it’s also critical to retaining your customers' trust. When your customers entrust you to keep their sensitive information protected, you must be able to deliver on that promise.
Posted on Aug 25, 2020
Should Self-Employed Small Business Owners Worry About Click Fraud?
Click fraud is a term that you may or may not have heard before. It relates to the use of automated systems that emulate real users clicking on PPC (pay per click) ads, such as Google or Amazon ads. While many people think that this type of thing is really only a concern for big businesses with huge advertising campaigns, and that nobody would target a small business in this way, click fraud is actually a big concern for anyone who uses PPC advertising. Here, we look at why this is, and what you can do to make sure you don't become a victim.
Posted on Aug 25, 2020
The Ultimate Guide To Selecting The Right Email Marketing Service For Your Business
As a business owner, you must always be looking at any options that are available to you when it comes to software. Choosing the first option that you come across is rarely a good idea as there are often cheaper or more effective versions out there. Sure, you could get lucky and find the perfect solution right away, but this isn’t always the case.
Posted on Jul 30, 2020
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Let clients and other visitors to your website know that you're a proud member of the NASE, and that you stand with the NASE in fighting for issues that are important to the self-employed and the small-business community. Add the badge today!
Posted on Jan 10, 2018
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