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    Deadly SEO Mistakes to Avoid in Your Small Business

  • Almost every business, big or small, invests some time and money in search engine optimization. Whether you hire an SEO specialist or do the work yourself, it is important for any website to have proper SEO work done. Maybe you spent hundreds or thousands of dollars along with hours upon hours of time trying to properly optimize your website. You think you have covered all your bases in following best practices, but you aren’t seeing the results you want. Something is wrong and it is your SEO. No one makes mistakes on purpose, but they do happen. It is unfortunate to hear that something is wrong and will take more work to fix, but SEO is not something that can be ignored. However, instead of needing to fix issues after the fact you can avoid issues from the beginning. This article will lay out the most deadly SEO mistakes you can easily avoid to prevent headaches down the road.
    Posted on Nov 01, 2019
  • Straightforward Data Security for Small Businesses

  • The technological landscape has changed enormously over the past decades for small businesses with the explosion of smartphones, online shopping, and cloud-based data storage. Small businesses and the self-employed have the ability to more efficiently manage operations, communicate with employees and clients no matter their location, and reach vastly greater numbers of potential customers.
    Posted on Sep 13, 2019
  • 5 Most Effective Marketing Strategies for Self-Employed People

  • When being self-employed, sometimes it’s hard to get the word out. But, here are some effective tips to help market yourself as a self-employed SEO professional.
    Posted on Aug 14, 2019
  • Database For Self Employed: Everything You Need to Know

  • We are living in a world of abundant data and all that data is collectible for marketing purposes. A lack of data can hinder a company in a big way. Not knowing who your customers are, what they want, or how they react to marketing will negatively impact your company. That is why collecting proper data is crucial for business, no matter if you’re self-employed or a large corporation.
    Posted on Jun 24, 2019
  • How to Increase Your Company's Visibility

  • If you are looking to grow your company, the first thing you should do is figure out how to increase visibility. Company growth is essential if you want to be successful in today's business world, and you can not grow your company without first increasing its visibility. If people don't know that your company exists, then it is impossible for your company to grow. This simple concept often times gets overlooked by new company owners, and as a result, many new companies fail. According to the Small Business Association (SBA), 30% of new companies fail during the first two years opening, while 50% fail during the first five years of being open. In this article, I will discuss three ways in which you can increase your company's visibility so that you can effectively grow your company.
    Posted on May 15, 2019
  • Social Selling: The E-Commerce Trend That Dominated 2018

  • Social media marketing requires to be frequently adapted to the developing trends. Marketers must stay alert about the e-commerce development and the rapid pace that social media platforms are evolving if they actually want to maintain successful tactics. 2018 had been a bustling year for all social media platforms. There were heaps of negative and positive stories that had to do with their utilization and it’s high time now to analyze our social marketing approaches
    Posted on Mar 01, 2019
  • Video Your Way to Better Business

  • As you may have noticed, it’s extremely easy to shoot a video and post it to the Web these days. Most people in urban environments have a screen of some kind in front of our face every workday, and even on the weekend. Faces facing screens are so prevalent that studies keep coming out about the need to walk away from electronic media dependence. You can find articles on WebMD and other health-related sites about smartphone addiction.
    Posted on Oct 01, 2018

Related Videos...

  • NASE Member Badge

    Let clients and other visitors to your website know that you're a proud member of the NASE, and that you stand with the NASE in fighting for issues that are important to the self-employed and the small-business community. Add the badge today!
    Posted on Jan 10, 2018
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Related Blog Posts...

  • How to Set Up UPC Barcodes for Your Products

    With e-commerce thriving, there have never been more sales opportunities available to small business owners with a killer product. To fully take advantage of the global marketplace, business owners need to make sure their products have authentic identification numbers, which are then encoded into a UPC (Universal Product Code) barcode.
    Posted on Nov 01, 2018
  • What is a good response rate to direct mail?

    Posted on Nov 16, 2014
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