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    Military Secrets

  • Millions of American entrepreneurs are also military veterans. The overlap is hardly surprising. The demands of military service require sharp skills and steady discipline—the same qualities that business owners need to succeed.
    Posted on Dec 30, 2011
  • Who Is Angie?

  • Would it be a blessing or a business killer if the whole world knew what your customers thought of your micro-business? In the social media age, the question isn’t if, but in what format, people tell others what they think of your company.
    Posted on Dec 02, 2011
  • Online Marketing

  • Ten years ago a discussion of online marketing probably started with “So, do you have a website?” Today, having a website is a given even for the smallest micro-businesses and solo entrepreneurs. But having a website is just the start.
    Posted on Sep 30, 2011
  • Could Changing Your Company’s Name Boost Your Business?

  • Small Business Legal Services was a name that said it all, but maybe too much. The problem: Many companies on the larger end of the small-business spectrum didn’t classify themselves as small at all.
    Posted on Jun 06, 2011
  • Surprise! Direct Mail Isn’t Dead!

  • In an effort to cut expenses in this tough economy, many micro-business owners have slashed their marketing budgets. Others are trying to promote their businesses through e-mail and social media.
    Posted on Mar 17, 2011
  • Buddy System

  • Micro-business owners can see big benefits from teaming up with other business owners who offer complementary products or services or who target similar customers.
    Posted on Nov 23, 2010
  • Schmoozing For Sales

  • When consultant Jennifer Schaus joined LinkedIn a couple of years ago, she looked upon the social network as little more than a convenient way to keep track of clients and prospects.
    Posted on Sep 13, 2010

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  • The NASE Minute

    The goal is to answer one more questions for those small businesses who might have a question. Click the Contact NASE button and let us know which small business question you would like answered.
    Posted on Jan 10, 2018
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