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    Cheers!

  • In contrast to Chamber of Commerce gatherings or city business networking hours, being a member of a community with a common interest—such as environmental sustainability—can set your micro-business apart from the competition.
    Posted on May 13, 2010
  • Wish List

  • Hoping to land a product in a 2010 holiday gift guide? Then now’s the time to make your sales pitch.
    Posted on Mar 05, 2010
  • Lasting Impressions

  • Think about your favorite store or service provider. You can probably name something each one does that separates it from the crowd. They may even have made you say wow from time to time. Now think of your own micro-business. How do you give your customers a fantastic experience that makes them say wow?
    Posted on Mar 05, 2010
  • Community Spirit

  • Last spring, with the recession taking a toll on the business community in the Reno, Nev., area, Clint Jolly and some colleagues decided to hold an event to raise the visibility of locally-owned independents like his meat market, Butcher Boy. The May fair drew 60 of Butcher Boy’s local vendors—many of them micro-businesses like Buckbean Brewing Company and the marketing agency Media Directions. It also drew about 1,200 consumers.
    Posted on Oct 30, 2009
  • Should You Twitter?

  • Twitter is gaining popularity at an astonishing rate, and it’s not just for those in the limelight.
    Posted on Aug 31, 2009
  • Look Who’s Talking

  • Word-of-mouth referrals have always been a powerful way for micro-business owners to get new customers without incurring costly marketing and advertising expenses. But, people are no longer solely sharing their opinions over their backyard fences with neighbors or at office water coolers with colleagues. These days, they’re posting their opinions online for total strangers to read. And those opinions are having a real impact on consumers and businesses alike.
    Posted on Jul 29, 2009
  • Connect With Customers

  • It wasn’t too long ago that micro-business owners could contemplate – in all seriousness – whether they needed a business Web site.
    Posted on Apr 07, 2009

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