Posted by Maureen Petron -- Looking to create – or recreate – your business brand with a logo? This article from
Mashable gives
4 things to consider when creating your own logo, or outsourcing the design.
If you do look for a logo designer, the article suggests finding a recommendation from a colleague, or making sure to browse the designer’s work before engaging them for your project.
An NASE Member benefit lets you go a step further than just browsing a designer’s portfolio.
CrowdSPRING lets you work with dozens of designers, see hundreds of concepts – for your specific project – set your own price, and select your perfect match.
At the
crowdSPRING website, you describe your project and the price you want to pay, and then watch as graphic designers across the world offer you their ideas. You’re guaranteed to like the logo – or website design or stationary package or tshirt concept – that you commission, because you only pay for the one you want to purchase.

How do I know crowdSPRING really works? Because the NASE tested it out ourselves before bringing them into the NASE benefits package. When publishing the latest edition of
Schedule C: from A to Z, I bid out the creation of the book’s cover design on crowdSPRING.
Learn more about crowdSPRING and the NASE discount of $25 off any project you post. And if you use crowdSPRING for your design needs, tell us about the experience!