Self Made: NASE's Blog


Welcome to the Self Made.  This is a blog focused primarily on the self-employed and micro-business and full of fantastic posts by not only our team of experts but by YOU!  We realize that there are many ways to help the small businesses out there which is why we invite other business minded individuals to post here and help the rest of the community as well.
  • How to Set Up UPC Barcodes for Your Products

    With e-commerce thriving, there have never been more sales opportunities available to small business owners with a killer product. To fully take advantage of the global marketplace, business owners need to make sure their products have authentic identification numbers, which are then encoded into a UPC (Universal Product Code) barcode.
    Posted on Nov 01, 2018
  • Work-life Balance has Six Components

    As Autumn is underway, it's as good a time as any for new resolve about your business. Everybody talks about work-life balance, right? But what does it really involve? Master these six components and you’ve got it made.
    Posted on Oct 15, 2018
  • 7 Essentials for Marketing Your Small Business

    Marketing is complex and often confusing. People who specialize in it take years to really understand how it all works and learn how to create effective marketing strategies. Furthermore, as a marketing expert myself, I always have to keep up with current trends in order to stay relevant and help small business owners reach their marketing goals.
    Posted on Oct 01, 2018 by Sarah Daren
  • 10 Safety Tips for General Contractors

    Being a general contractor is a potentially lucrative business for those with the right know-how and industry experience in construction. Operating a small business as a general contractor affords individuals the ability to manage their own workflow, scheduling, and income based on the projects they take on in either residential or commercial markets. However, general contractors have some of the most dangerous jobs among small business owners because of the nature of construction sites large or small. To ensure you are staying as safe as possible as a licensed general contractor, here are the top ten safety tips to follow.
    Posted on Sep 24, 2018 by Eric Weisbrot
  • How to Get Your New Business on Track

    When running a business, you need to understand how to run and track your money well before your business can commence, which areas of your business you can automate or outsource, and which experts you should consult for the guidance you need to help you do well.
    Posted on Sep 05, 2018 by Susan Ranford
  • 5 Things to Do Before Applying for a New Gig

    We are living in a gig economy According to a study conducted by Intuit, roughly 40 percent of the United States workforce will be made up by independent contractors by 2020. With full-time jobs increasingly hard to find in many fields—and with freelance work accessible thanks to the internet, the cloud, and innovative startups such as Uber—the idea of what constitutes a “job” is swiftly changing. These days, it is possible to make a living without ever going to an office, meeting your boss face to face, or even leaving the comfort of your house. If you are thinking about diving into the freelance world, though, it’s essential to lay sufficient groundwork and do your due diligence, just like you would for any full-time job. Here are five steps to take before you apply for a new freelance gig.
    Posted on May 04, 2018 by Michael Klazema
  • Insurance and Bonding Advice for the Self-Employed

    ​Many professionals who want to keep their independence choose the path of the self-employed. While it requires you to keep track of a number of legal and administrative details, it’s also a rewarding way to earn a living.
    Posted on Jun 12, 2017
  • How to Master Mobile Friendly Email Marketing Campaigns

    Today, more and more people are relying on mobile technology - cell phones, tablets, and laptops - for everyday life than ever before, and this trend is only growing. Almost everyone has a cell phone, and many people rely on theirs to socialize with friends and family, and to keep life organized. Professionally, the use of mobile technology is expanding as more jobs require travel or are simply worked from home (or wherever the employee happens to be). This provides countless opportunities for the tech-savvy entrepreneur to reach out and introduce themselves to potential clients. Mobile marketing is the biggest major trend in advertising. Here’s how to use it to your advantage.
    Posted on Jun 08, 2017
  • 3 Tips for Balancing Your Professional and Personal Life

    Juggling your professional and personal life can be a little complicated at the beginning of the year. You want to get off to a good start with your business and new clients, but you don’t want to put in so many work hours that you’re burned out by March. When you’re kicking off a new year, it’s easy to feel like you have too many balls in the air and not enough hands to catch them, but with a few important changes, you can find work-life balance and set yourself up for a fruitful year.
    Posted on Feb 28, 2017
  • Tips to Improve Conversions on Social Media

    If you are wondering how to improve your social landing pages, you are already on the right track. Many businesses — even large, well-established companies — make the mistake of using the same landing pages for all entry points. Social landing pages are funneling customers toward conversion exclusively from your social media networks. Here is how to increase conversions among this specific — and valuable — group.
    Posted on Feb 07, 2017

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