SOCIAL MEDIA

If you are looking to grow your company, the first thing you should do is figure out how to increase visibility. Company growth is essential if you want to be successful in today's business world, and you can not grow your company without first increasing its visibility. If people don't know that your company exists, then it is impossible for your company to grow. This simple concept often times gets overlooked by new company owners, and as a result, many new companies fail. According to the Small Business Association (SBA), 30% of new companies fail during the first two years opening, while 50% fail during the first five years of being open. In this article, I will discuss three ways in which you can increase your company's visibility so that you can effectively grow your company.

Would it be a blessing or a business killer if the whole world knew what your customers thought of your micro-business? In the social media age, the question isn’t if, but in what format, people tell others what they think of your company.

According to a 2011 report on social media issued by research company Nielsen, Americans spend almost a quarter of their Internet time visiting social networking sites and blogs. That means potential clients are far more likely to learn about your freelance business on Facebook, Twitter and LinkedIn—the sites where they spend most of their time—than any other place on the Web.

When consultant Jennifer Schaus joined LinkedIn a couple of years ago, she looked upon the social network as little more than a convenient way to keep track of clients and prospects.

Twitter is gaining popularity at an astonishing rate, and it’s not just for those in the limelight.

Do you want to increase the number of visitors to your business website and grow your online presence? If so, you're not alone. With millions of websites vying for attention online, it can be tough to stand out from the crowd and attract new visitors. Fortunately, there are proven strategies and tactics that can help you drive more traffic to your website and increase your chances of success. In this article, we'll explore expert tips for boosting your website traffic, from SEO and content marketing to social media, email, and paid advertising. Whether you're a small business owner, a marketer, or an entrepreneur, these tips will help you unlock the secrets to success online and rev up your website traffic. So buckle up and get ready to take your website to the next level!

Anyone can simply post a lot of content to various social media channels. The trick is to understand what to post and when so that you can achieve your organizational goals. In this post, we’ll review a few of more popular social media tools that may be of help to you.

Do you have a small business in which you’re struggling to build customer trust? If so, you’re not alone, for many entrepreneurs this can prove to be a common challenge. Large companies, corporations, and chains can often have a much easier time when it comes to building trust with customers, making it less of an uphill climb. But just because it’s a common challenge, it doesn’t mean there aren’t workable and effective solutions you can apply.

Marketing is complex and often confusing. People who specialize in it take years to really understand how it all works and learn how to create effective marketing strategies. Furthermore, as a marketing expert myself, I always have to keep up with current trends in order to stay relevant and help small business owners reach their marketing goals.

If you are wondering how to improve your social landing pages, you are already on the right track. Many businesses — even large, well-established companies — make the mistake of using the same landing pages for all entry points. Social landing pages are funneling customers toward conversion exclusively from your social media networks. Here is how to increase conversions among this specific — and valuable — group.