Ahead of Saturday’s opening of the 2015 open enrollment period for the individual health care marketplace, the National Association for the Self-Employed (NASE), the nation’s leading advocate and resource for the self-employed and micro-business community, released a series of tips for small business owners to help them prepare. Open enrollment for health care coverage is set to start this Saturday, November 15th and will run through February 15th, 2015.
Posted on
Nov 13, 2014
The American healthcare system has undergone so many changes in the past few years, it can leave a small business owner’s head spinning. Most of that confusion revolves around the new Affordable Care Act, now in its second year.
Posted on
Nov 12, 2014
Launching a business—whether it's a side hustle or second career—is on the minds of many people these days, especially baby boomers. As they get ready to retire, or are laid off, more and more baby boomers are feeling the entrepreneurial spirit.
Posted on
Nov 02, 2014
The minute you decide to sell your business, you face two choices. This short NASE guide will aid micro business owners (aka small business owners) and entrepreneurs properly prepare their business for sale. Let’s start with a brief on personal motivation and goal setting for your sale.
Posted on
Oct 29, 2014
A key component of any businesses’ strategic plan should be investing and executing a media program charged with raising its profile. While word of mouth and excellent customer-service are smart ways to generate business, the public also needs to know you, your company, and the services you have available.
Many small businesses dedicate a substantial amount of their budget on paid advertising - the purchasing of advertising space in newspapers, radio/TV, online or other forms of media such as billboards, etc. However, earned media – publicity gained through media outreach efforts not involving paid advertising – is too often neglected.
Posted on
Oct 29, 2014
Susan Sharman, Owner of Sharman Studios, based in Martinez, California has been a NASE member since 2012. Like many members, Susan joined for the access to health insurance but has come to appreciate many of the other benefits the NASE provides. Sharman Studios specializes in crafting visually pleasing and vibrant graphic design and marketing solutions for small to mid-sized businesses.
Posted on
Oct 29, 2014
On November 4, 2014, voters will head to the polls electing a potential majority busting group of new U.S. Senators and all of the U.S. House of Representatives, impacting the legislative landscape for the self-employed in state and federal governments.
Posted on
Oct 29, 2014
Women business owners are looking for candidates with a pro-business agenda, and that starts with reforming the individual income tax code.
That's according to an online survey conducted Oct. 15-24 by the National Association for the Self-Employed. Most of the 153 women business owners surveyed are self-employed, and more than 70 percent have owned their business for more than six years. More than 40 percent started their businesses when they were 41 or older, but 35 percent were in their 30s. More than 39 percent own professional services firms; consumer goods and health care were the next two most popular industries.
Posted on
Oct 29, 2014
The Obamacare repeal effort is dead. But the Obamacare reform effort is just beginning.
One of the most interesting examples of the reform effort are the "copper plans" being proposed in the Expanded Consumer Choice Act, which is being pushed by seven moderate Senate Democrats: Mark Begich, Mark Warner, Heidi Heitkamp, Tim Kaine, Mary Landrieu, Angus King, and Joe Manchin.
Posted on
Oct 29, 2014
With a week to go before this year’s 2014 midterm elections, a new, flash survey by the National Association for the Self-Employed (NASE), the nation’s leading advocate and resource for the self-employed and micro-business community, shows women entrepreneurs engaged and looking for candidates who support the small business community.
Posted on
Oct 28, 2014