NASE News

On Wednesday, March 27, NASE President and CEO, Keith Hall, provided testimony to the House Small Business Committee on the opportunities and challenges the self-employed face as it relates to retirement security.

With the 2018 tax filing deadline approaching tonight at midnight, the National Association for the Self-Employed (NASE), the nation’s leading advocate and resource for the self-employed and micro-businesses, is encouraging small business owners who have yet to file to capitalize on these last remaining hours – and file a last-minute extension if necessary.

Increasing customer engagement is a goal for every business. Most business owners understand that the more engaged their customers are, the more profitable their business is. Gallup research shows that a fully-engaged customer represents 23% more revenue than average. Another study conducted showed that 80% of consumers are more likely to make a purchase when brands offer personalized experiences. Based on this information, it is pretty clear that customer engagement plays a huge role in a business's success. Although many business owners understand the importance of customer engagement, most of them do not know how to effectively increase it. In this article, I will be discussing four things you can do as a business owner to increase customer engagement.

Only one final weekend remains before Monday’s 2018 tax filing deadline and the National Association for the Self-Employed (NASE), the nation’s leading advocate and resource for the self-employed and micro-businesses, is encouraging small business owners who have yet to file to capitalize on these last remaining days.

With two-weeks to go until the April 15th tax filing deadline, the National Association for the Self-Employed (NASE), the nation’s leading advocate and resource for the self-employed and micro-businesses, released a list of seven last-minute tips for filing accurate returns and reducing tax liability.

Chairman Velazquez, Ranking Member Chabot, and members of the House Small Business Committee, thank you for the opportunity to be here today as an invited guest of the committee to discuss the incredibly important topic of retirement security. As president and chief executive officer of the National Association for the Self-Employed (NASE), our nation’s leading advocate and resources for America’s 27 million self-employed and micro-businesses, I’m here representing our members located in every state throughout the country. For over 30 years, NASE has offered our small business-members a broad range of benefits to help these entrepreneurs achieve success and to drive the continued growth of this vital segment of the American economy. We continue to support, encourage and help motivate millions of Americans who have chosen the self-employment and micro-business ownership path.

One of the most important things that an entrepreneur can do is create a plan to grow their business. Strategic growth will allow you to connect with more customers, increase your income, and become a leader in your industry. However, many small business owners remain stuck, falling into the comforts of only working with their established client base. Growing your business can seem overwhelming, especially if you feel like you’re out of leads. By using the right resources, you’ll be able to grow your business without burning out.

Skip Press is a writer, editor and teacher who has been self-employed for nearly 30 years. Residing in Burbank, California, Skip aims to write something every day. Skip started his career with a typical corporate communications job but later moved on from that and began writing things like news and magazine articles, plays, screenplays, novels and much more. One of his biggest passions is teaching young people to write well and inspire creativity.